Strategic Management Program

Move away from merely ‘managing the present’ and proactively look to ‘lead the future’.

This program is fast-paced and energetic, using real case studies and practical exercises to immerse you in new ways to think strategically. You will deepen your understanding of strategic concepts and analysis, and design and implement a real strategic plan.

You will leave adept at exercising judgment and early and effective strategic decisions, enabling you to better reap the competitive advantages and financial rewards these bring.

WHO SHOULD ATTEND

This program is ideal if you are:

• A chief executive officer, director, business unit manager or senior manager in marketing, operations or finance who wants to build strategic development and implementation skills
• An investment manager or banker who wants to better understand your clients.

KEY BENEFITS

• Develop a sound understanding of strategic concepts and analysis
• Get practical experience in creating appropriate strategic alternatives
• Gain a clear understanding of industry profitability
• Learn how to create outstanding value for shareholders
• Learn from leading industry-experienced presenters
• Network with fellow executives
• Enjoy a fully interactive learning environment and a variety of teaching methods including lectures, workshops and group activities.

PRESENTERS

Dr Graham Godbee is widely recognised as one of Asia-Pacific’s leading practitioners and presenters in corporate strategy and strategic change. He has over 20 years’ experience consulting to a diverse range of organisations across many industries and brings a unique blend of theory and sound practical experience.

Dr Christopher Clark has extensive experience as a lecturer at MGSM and Macquarie University. He also consults widely in a variety of fields including strategic planning and marketing, to industries that range from pharmaceuticals and technology, to performing arts administration.

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