Managing Sustainable Organisations

The rising importance of socially responsible investment, increasing consumer and environmental concerns and an encouraging political/legislative environment have all contributed significantly to the pressure on businesses to be socially responsible. However, while many believe Corporate Social Responsibility (CSR) would have a positive impact on their brand or even mean to do good for the community, often it is not done in the most effective way to make a substantial impact. Strategic CSR is about tying it to the company’s strategy and sustainability as well as working from a multi stakeholder perspective. The course will cover ethical behaviour, giving and environmental sustainability. A multi stakeholders approach will be introduced, as well as issues such as employee involvement and organisational change toward strategic CSR.